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	<title>Leschinski Design &#187; Opinion</title>
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	<link>http://leschinskidesign.com</link>
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		<title>Everything for Everybody?</title>
		<link>http://leschinskidesign.com/20100315/everything-for-everybody/</link>
		<comments>http://leschinskidesign.com/20100315/everything-for-everybody/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 10:03:22 +0000</pubDate>
		<dc:creator>John L</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Community]]></category>
		<category><![CDATA[Darren Hoyt]]></category>
		<category><![CDATA[dribbble]]></category>
		<category><![CDATA[Open Web]]></category>

		<guid isPermaLink="false">http://leschinskidesign.com/?p=696</guid>
		<description><![CDATA[In the real world there are walled gardens, ivory towers, private clubs. Some places have dress codes, some require gobs of money, and others you need to pass a test in order to gain&#160;access. But on the internet this is unacceptable. Online communities need to be open, transparent, and free. This philosophy has taken such [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>An Inch of Joy</title>
		<link>http://leschinskidesign.com/20100310/an-inch-of-joy/</link>
		<comments>http://leschinskidesign.com/20100310/an-inch-of-joy/#comments</comments>
		<pubDate>Wed, 10 Mar 2010 08:38:19 +0000</pubDate>
		<dc:creator>John L</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[buttons]]></category>
		<category><![CDATA[collateral]]></category>
		<category><![CDATA[crucial pins]]></category>
		<category><![CDATA[merch]]></category>
		<category><![CDATA[pins]]></category>
		<category><![CDATA[recomendation]]></category>
		<category><![CDATA[review]]></category>
		<category><![CDATA[Toronto]]></category>

		<guid isPermaLink="false">http://leschinskidesign.com/?p=637</guid>
		<description><![CDATA[Lately I've been on a bit of a button kick, of the one inch variety, gathering a respectable collection of them in the last year or so to show for it. The majority of them are design and <a href="http://spacing.ca/">civic pride</a> related buttons, but I've also convinced a few clients to get in on the mix as well.

<img src="http://leschinskidesign.com/wp-content/uploads/2010/03/buttons3.png" class="alignleft" />

Last month I did three sets for <a href="http://www.flickr.com/photos/picard102/4352346056/in/set-72157594441619089/">PodCamp Toronto</a>, and one for Leschinski Design; a little less recently I did a series for <a href="http://www.flickr.com/photos/picard102/3638437165/">CastRoller</a> at PAB. All were a big hit with people, and I often get asked where they were made.

<div class="more-link"><a href="http://leschinskidesign.com/20100310/an-inch-of-joy/" title="Continue reading this entry">Read More</a></div>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Better Way-finding</title>
		<link>http://leschinskidesign.com/20090914/the-better-way-finding/</link>
		<comments>http://leschinskidesign.com/20090914/the-better-way-finding/#comments</comments>
		<pubDate>Mon, 14 Sep 2009 12:55:09 +0000</pubDate>
		<dc:creator>John L</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[icons]]></category>
		<category><![CDATA[Pual Arthur]]></category>
		<category><![CDATA[signage]]></category>
		<category><![CDATA[ttc]]></category>
		<category><![CDATA[wayfinding]]></category>

		<guid isPermaLink="false">http://leschinskidesign.com/notebook/?p=280</guid>
		<description><![CDATA[The TTC has a long history of abusing users with haphazard signage, but for a second in the early 90&#8217;s the TTC seemed to care and wayfinding expert Paul Arthur was hired to make sense of the mess. Arthur&#8217;s new signage aimed to be easily understood by everyone including kids, the visually impaired, and the [...]]]></description>
		<wfw:commentRss>http://leschinskidesign.com/20090914/the-better-way-finding/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Flimsy Credentials</title>
		<link>http://leschinskidesign.com/20090707/flimsy-credentials/</link>
		<comments>http://leschinskidesign.com/20090707/flimsy-credentials/#comments</comments>
		<pubDate>Tue, 07 Jul 2009 13:55:02 +0000</pubDate>
		<dc:creator>John L</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[government]]></category>
		<category><![CDATA[ID]]></category>
		<category><![CDATA[LFP]]></category>
		<category><![CDATA[lfpress]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[standards]]></category>

		<guid isPermaLink="false">http://leschinskidesign.com/notebook/?p=270</guid>
		<description><![CDATA[Steve Groves at the London Free Press posted a link on twitter to an interview with photojournalist Derek Ruttan that had a selection of press passes he&#8217;d collected during his career. It was almost surprising to see how little care is put into them. That journalists are granted access to sensitive areas, from crime scenes [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>PodCamp Toronto</title>
		<link>http://leschinskidesign.com/20090304/podcamp-toronto/</link>
		<comments>http://leschinskidesign.com/20090304/podcamp-toronto/#comments</comments>
		<pubDate>Wed, 04 Mar 2009 13:16:32 +0000</pubDate>
		<dc:creator>John L</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Fort Frances]]></category>
		<category><![CDATA[mayor dan]]></category>
		<category><![CDATA[pcto09]]></category>
		<category><![CDATA[podcamp]]></category>

		<guid isPermaLink="false">http://leschinskidesign.com/notebook/?p=202</guid>
		<description><![CDATA[Last weekend was PodCamp Toronto, a free UnConference surrounding the ever evolving new media&#160;realm. I attended several sessions that broke down into one of two categories; metrics and technical. I enjoyed the technical sessions a bit more, as the metrics sessions often felt like a sales&#160;pitch. My favorite was Government 2.0 by Mike Kujawski. It [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Collection is Growing!</title>
		<link>http://leschinskidesign.com/20081120/collection-is-growing/</link>
		<comments>http://leschinskidesign.com/20081120/collection-is-growing/#comments</comments>
		<pubDate>Thu, 20 Nov 2008 14:00:04 +0000</pubDate>
		<dc:creator>John L</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Business Cards]]></category>
		<category><![CDATA[Carryboo]]></category>
		<category><![CDATA[Edward Ocampo Gooding]]></category>
		<category><![CDATA[Gerbera Design]]></category>
		<category><![CDATA[Hella Boss]]></category>
		<category><![CDATA[Keith and the Girl]]></category>
		<category><![CDATA[Key West Gourmet Foods]]></category>
		<category><![CDATA[NorthBound Leather]]></category>
		<category><![CDATA[pcmi08]]></category>
		<category><![CDATA[podcamp]]></category>
		<category><![CDATA[Purl]]></category>
		<category><![CDATA[Sara Apol]]></category>
		<category><![CDATA[Spooky in the City]]></category>
		<category><![CDATA[Starbucks]]></category>

		<guid isPermaLink="false">http://leschinskidesign.com/notebook/?p=149</guid>
		<description><![CDATA[Since my post on collecting business cards my collection has grown by at least 200 cards. I&#8217;ve already had to buy more collector sheets, but this time splurged and got proper sleeves for business&#160;cards. I love it. Keep sending them&#160;people. The most interesting card I&#8217;ve received was from a fellow designer at Podcamp Michigan Sara [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Send me your Business Cards!</title>
		<link>http://leschinskidesign.com/20080923/send-me-your-business-cards/</link>
		<comments>http://leschinskidesign.com/20080923/send-me-your-business-cards/#comments</comments>
		<pubDate>Tue, 23 Sep 2008 12:28:23 +0000</pubDate>
		<dc:creator>John L</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Business Cards]]></category>

		<guid isPermaLink="false">http://leschinskidesign.com/notebook/?p=112</guid>
		<description><![CDATA[Some people collect stamps, others rare Bennie Babies, and while I&#8217;ve collected both in the past my latest collection obsession is business cards. Odd I know, but there are odder things to collect, and it seems I&#8217;m not alone. In researching for this article I found a ton of resources for collectors, from YouTube videos [...]]]></description>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>State of London&#8217;s Independent Media.</title>
		<link>http://leschinskidesign.com/20080812/state-of-londons-independent-media/</link>
		<comments>http://leschinskidesign.com/20080812/state-of-londons-independent-media/#comments</comments>
		<pubDate>Tue, 12 Aug 2008 13:27:30 +0000</pubDate>
		<dc:creator>John L</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Alt-London]]></category>
		<category><![CDATA[BlogLdn]]></category>
		<category><![CDATA[From my Bottom Step]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[LFP]]></category>
		<category><![CDATA[Logo]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[London Commons]]></category>
		<category><![CDATA[London Fog]]></category>
		<category><![CDATA[NortheastEnder]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://leschinskidesign.com/notebook/?p=91</guid>
		<description><![CDATA[In March some friends and I attended the London Indie Media Fair, to promote our <a href="http://newmedia.meetup.com/87/">monthly new media meet up</a>, and I had the chance to sit in on some workshops they were holding. The first I attended was "The Importance of Independent Media" by Anthony Verberckmoes, and while it didn't explain how it was important, it did discuss how the "mainstream media" is sophisticated propaganda perpetuated by rich white men. It wasn't a surprise to hear Anthony espouse these sort of views, independent media is often very critical of the way the mainstream media operates and even markets itself, despite some of the similarities between the two, but if independent media wants to gain acceptance as the news source of choice it could definitely benefit from these evil tools of the mainstream media; branding.

Branding the idea of independent and user generated media, capturing its diversity, and building a community around it is key to reach out to those who want to be able to identify sources of passionate and free voices. But better brands are needed, and they need to be better than anything mainstream has to offer before they can grow. 

In this article I'm going to take a look at six of London's most prominent alternative media sources online, and go over what they do well, where they could use some work, and where they fail.]]></description>
		<wfw:commentRss>http://leschinskidesign.com/20080812/state-of-londons-independent-media/feed/</wfw:commentRss>
		<slash:comments>43</slash:comments>
		</item>
		<item>
		<title>We&#8217;re Not On Board.</title>
		<link>http://leschinskidesign.com/20080508/were-not-on-board/</link>
		<comments>http://leschinskidesign.com/20080508/were-not-on-board/#comments</comments>
		<pubDate>Thu, 08 May 2008 12:30:30 +0000</pubDate>
		<dc:creator>John L</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[LTC]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[Transit]]></category>

		<guid isPermaLink="false">http://leschinskidesign.com/notebook/?p=69</guid>
		<description><![CDATA[Londoners are probably familiar by now with the &#8220;We&#8217;re on board&#8221; posters that appeared on London Transit buses in October, and more recently bus shelters. It&#8217;s a campaign designed to get riders to &#8220;Ride Respectfully&#8221; with a series of four&#160;posters. The posters feature very low quality 3D models of passengers varying in race and sex [...]]]></description>
		<wfw:commentRss>http://leschinskidesign.com/20080508/were-not-on-board/feed/</wfw:commentRss>
		<slash:comments>12</slash:comments>
		</item>
		<item>
		<title>McLeod on Rogers 13</title>
		<link>http://leschinskidesign.com/20080328/mcleod-on-rogers-13/</link>
		<comments>http://leschinskidesign.com/20080328/mcleod-on-rogers-13/#comments</comments>
		<pubDate>Fri, 28 Mar 2008 18:00:50 +0000</pubDate>
		<dc:creator>John L</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[LTC]]></category>
		<category><![CDATA[Rogers]]></category>

		<guid isPermaLink="false">http://leschinskidesign.com/notebook/index.php/20080328/mcleod-on-rogers-13/</guid>
		<description><![CDATA[As a new resident in London I tend to watch the local community cable channel Rogers 13 quite a bit. It&#8217;s an invaluable resource for discovering events in the area and learning more about the politics, people, and culture of the&#160;city. The other day I happened to land in the middle of a program I [...]]]></description>
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		<slash:comments>1</slash:comments>
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